Google is a household name for anyone who deals with online industries, especially for online advertisers and marketers like king kong sabri suby, thanks to the tech giant’s ubiquitous search engine.
The tech giant recently announced that they’ll be raising advertising prices starting November 2020 following the introduction of new levies; 2% in the UK, and 5% in Austria and Turkey.
Several governments in Europe issued new levies to ensure that tech giants like Google pay their dues, as appropriate with their huge revenue streams.
Google issued a statement on the announcement, saying that the site’s Regulatory Operating Costs are being added due to the costs of regulations in Turkey. Meanwhile, the Digital Services Tax (DST) fee in Austria and the UK is being implemented due to the new digital services taxes that these countries have recently implemented.
The tech giant said that these digital service taxes up the costs of digital advertising, and they’re typically borne of customers. Google noted that they, like other companies, will be adding a corresponding fee in the UK, and they’re encouraging governments to focus on international tax reform.
Google, Amazon, and others are passing these costs onto to advertisers like king kong sabri suby, though the potential gains from advertising on their platforms remain an important variable.
The UK’s Digital Services Tax was implemented in July 2019, aimed at search engines and social media platforms, with even Amazon, Facebook, and Twitter also affected by the new regulation. The new tax charges 2% on revenues over £25m generated in the country that makeover £500m annually, with the UK government expecting to bring in about £500mn per year.